Full-Cycle Enterprise Revenue Leader | AI & Immersive Brand Experiences
15 years scaling AI-powered interactive advertising · Selling to CMOs,
CTOs, CIOs & VP-level leaders at Fortune 500 brands and global agency holding companies
The immersive advertising category I helped build over 15 years has converged with AI — and AI-native interactive content is where I'm focused next. I bring an established network of C-suite relationships at Fortune 500 brands and global agency holding companies, a proven track record of building 7-figure pipelines from zero, and the consultative enterprise sales motion that turns skeptics into multi-year platform clients. The brands I've sold — Walmart, Coca-Cola, PepsiCo, Mars, Netflix, Unilever, Diageo — are exactly the buyers the next AI-native advertising platform needs. I know how they buy, who signs the deals, and how to build the commercial infrastructure to scale.
Adweek
VentureBeat
Marketing Dive
AR Insider
#1 Ranked
Client & Agency Relationships
Full-cycle negotiation and close of a multi-year enterprise platform partnership — integrating SDK into 7-Eleven's My 7 Rewards app across 13,000+ retail locations. Enabled immersive campaigns for PepsiCo, Hershey, Dr Pepper, Monster, Coca-Cola, and Mars.
Closed a landmark 2-year platform partnership integrating SDK into Shazam, reaching 100M+ users globally. Enabled brands to launch immersive interactive experiences through Shazam's visual recognition. Pre-Apple acquisition.
App-less, streamable immersive and shoppable ad units deployed across digital, retail, and OOH channels — no app download required. 65–75s average dwell time, 10–15x standard display.
Video Feature
The first branded immersive advertising campaign ever launched on Apple Vision Pro — going live two days after the device went on sale, on Super Bowl Sunday. No app download required.
Read the full story on Ad Age
Apple Vision Pro launched February 2, 2024. Two days later on Super Bowl Sunday, the SNICKERS "Rookie Mistake" experience went live — the first branded immersive ad ever on the device.
Worldwide coverage across Ad Age, Adweek, Marketing Dive, VentureBeat, and dozens of global outlets — establishing the first immersive ad on Apple's spatial computing platform.
T.J. Watt as an immersive "misfortune teller" in a Zoltar machine. Field goal kicks, "rookie mistake" confessions — spatial AR, no app download required.
Full-cycle enterprise sales into C-suite and VP-level decision makers — CMO, CTO, CIO, Chief Digital Officer, and VP Marketing — across Fortune 500 brands and the world's largest agency holding companies.
Sold AI-native advertising infrastructure — computer vision, machine learning, and generative AI — to global enterprise brands across digital, retail, and broadcast channels. Full sales cycle from prospecting through close, driving measurable ROI.
AI-powered visual recognition identifies kitchen ingredients and delivers personalized recipe recommendations in real-time. Drove measurable product engagement and purchase intent for Unilever.
Machine learning identifies pet breeds via camera and delivers personalized nutrition recommendations. Seamless interactive experience driving engagement-to-purchase conversion.
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The world's first live-streaming augmented reality product launch event. A 26-minute immersive broadcast that redefined how consumer electronics brands reveal new products — streamed to millions simultaneously, driving the phone to #1 on Amazon.
Full-cycle sales and delivery of app-less immersive campaigns for the world's largest retailer — spanning in-store, digital, and OOH retail media channels.
App-less immersive experience deployed across Walmart retail locations for Unilever brands — driving product engagement, dwell time, and measurable purchase intent at point of sale.
Stranger Things immersive experience transforming Walmart aisles into interactive environments — QR-triggered missions driving foot traffic and engagement.
In-store immersive activation bringing Hasbro toy brands to life at Walmart — app-less interactive experience driving family engagement and purchase conversion.
Personally executed over 500 AR campaigns for the world's largest brands — spanning beverage, CPG, retail, entertainment, and events across digital, in-store, and OOH channels.
